“Beauty is in the eye of the beholder.” Or so they say. But is it really? We are all influenced by the zeitgeist, whether we like it or not, and the beauty standards of our times definitely impact on what we perceive to be attractive.
Fitness blogger Cassey Ho has noticed that the ‘ideal’ body type that society bestows on women seems to be changing ever more quickly. Like the insidious nature of fast fashion, where trends come and go in the blink of an eye to keep you buying, these rapid changes in perfect body ideals are leaving women feeling confused, exhausted and always inadequate. So you worked your ass off to get that thigh gap and bikini bridge? Too late, now you need a curvy body with a huge butt and a narrow waist. To illustrate her point, Cassey decided to show how beauty standards and the shape of the body have changed over the years.